The Difference Between Marketing and Selling

Selling a book is different than writing a book. Marketing a book is different than selling a book. Do you know the difference between selling and marketing? Marketing a book is telling someone about it. You can send a flyer to bookstores telling them about the book. This is simple sharing of information. Once you've informed the bookstore manager, buyer, (make sure you're sending the info to the correct person) not the vice president of dingle-berry procurment, then someone has to call on that person and make a sale. It's called closing the sale. "How many copies can we send you?" "Are you interested in buying any copies today?" "If you buy today, we'll knock off the shipping cost." "Just don't hang up...please! Please buy some books from me today. If you don't my wife is going to leave me and move in with the woman she has been having an affair with...please, Please, PLEASE, buy some books from me today!" You know, the subtle approach. Good luck. Remember the difference between marketing and selling and don't go super-depressed if your book doesn't sell. Remember, if nobody sells it, it won't get sold.