Monday, June 18, 2007

THE "NEW" OLD WAY TO SELL BOOKS

There's only a few ways to sell books and the best way that I know of is, one at a time. Have you read Ann Lamott's book, Bird by Bird? Good book for all readers, but especially for writers. It's great when you read a newspaper article or hear a radio news story about a book selling a million copies. But, bottom line, those million copies (basically) sell a book at a time to someone.

I love what Jay Ford Thurston, author of two SPI books (Following in the Footsteps of Ernest Hemingway and Out of the Rainbow) does pretty much every Saturday morning in west central Wisconsin. He and his wife Diana pack up their Honda with books and their pal Waller Wampus and head on down to the local farmer's market.





Yes, there amidst all the corn and beans and tomatoes being sold, Jay and Diana and Waller offer their books to the vegetable buyers. Talk about creative!

In this day and age when everyone wants to get on National Public Radio or the Today Show or Oprah to peddle books, it is refreshing to watch Jay do whatever it takes to sell books. Way to go Jay!

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